The Western Petroleum Marketers News is published four times a year by the Western Petroleum Marketers Association as a service to the members of the petroleum industry and related professions in Hawaii, Idaho, Montana, Nevada, New Mexico, Utah, Washington and other western states. Regular features include information on current federal and state regulations and proposed legislation; reports from WPMA State Executives; updates on PMAA, the national organization; news affecting business; and news about Association members and activities. Rates: The number of ads placed within the calendar year determines the frequency rate. |
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| Black and White | 4 Times | 3 Times | 2 Times | 1 Time | | Full Page | $475.00 | $570.00 | $615.00 | $660.00 | | Half Page | $305.00 | $380.00 | $410.00 | $440.00 | | Quarter Page | $210.00 | $250.00 | $270.00 | $280.00 | | Business Card Ad | $120.00 | $140.00 | $150.00 | $155.00 | | Color | 4 Times | 3 Times | 2 Times | 1 Time | | Full Page | $970.00 | $1065.00 | $1110.00 | $1155.00 | | Half Page | $800.00 | $875.00 | $905.00 | $935.00 | | Quarter Page | $705.00 | $745.00 | $765.00 | $775.00 | | Business Card Ad | $610.00 | $630.00 | $640.00 | $645.00 |
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| Special Positions: Back cover (full color only) - 20% additional. Inside front and back - 10% additional. Mechanical Requirements and Specifications for Magazine & Expo Program: |
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| | Live area | Trim size | Bleed | | Full Page | 7 1/2" wide x 10" | 8 1/2" wide x 11" | + 1/8" per side | | Half Page Horizontal | 7 1/2" wide x 4 1/2" | | | | Half Page Vertical | 3 1/2" wide x 10" | | | | Quarter Page | 3 1/2" wide x 4 1/2 | | | | Business Card Ad | 3 1/2" x 2" | | |
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All live matter must be 1/2 inch from inside trim on all trim sides. For bleeds, see specifications above. Digital artwork can be Mac or PC platform in one or all of the following: QuarkXpress, InDesign, Photoshop, Freehand, Illustrator or a press quality PDF. If color matching is important, specify Pantone colors in your job and then make note of them in the special instructions section of the order form. Please include a color hard copy of the file for matching. Extra mechanical work such as enlargements, reductions, duplications, illustration changes or separation corrections, will be billed at printer's current rates. Additional fee will be charged for artwork created by the Association. |
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Membership Directory
(September)
A onetime rate of $720 for full-page B/W and $480 for half-page B/W or $1215 for full-page color or $975 for half-page color. 20% additional for back cover (full color only) and 10% additional for inside front & back page position. | Expo Program
(February - circulation 5,000)
A onetime rate of $725 for full-page B/W and $485 for half-page B/W and $295 for quarter-page B/W or $1220 for full-page color or $980 for half-page color and $790 for quarter-page color. 20% additional for back cover (full color only) and 10% additional for inside front & inside back pages and center spread positions. |
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Mechanical Requirements and Specifications for WPMA Directory: | | Live area | Trim size | Bleed | | Full Page Directory Tab | 4 1/2 " wide x 7 1/2" | 5 3/4" wide x 8 1/2" | + 1/8" per side | | Half Page Directory Tab | 4 1/2" wide x 3 1/4" | | |
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| General Information: |
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